Provide a responsive, pro-active, and proficient personal relationship banking service to a portfolio of customers in order to grow market share and retain existing business.

• Establish and build superior relationship in the assigned portfolio by delivering the seamless expected level of service, specifically focusing on a proactive contact or calling strategy and program.
• Interact and build strong relationships with relevant stakeholders and business partners (e.g Credit, Personalization, Digital and E-commerce, Affluent Team, Branch Team, Global Markets etc.) in order to provide a seamless solution to the clients banking requirement
• Ensures an efficient on boarding experience for the customer, to minimize the switching impact.
• Manage the “Cost of Sales” through evaluation of margins, cost of service and the utilization of multichannel delivery strategies, such as actively managing client migration onto the digital banking channels
• Acquire and retain quality business in line with the Customer Value Proposition, segment income specifications, acquisition targets and segment strategy to increase market share.
• Ensure value add to customers while growing the bank profitability through financial advisory to clients, cross-selling with a focus on wealth creation and lending opportunities.
• Measure, track and manage sales targets and budgets for the portfolio