BUSINESS DEVELOPMENT MANAGER- The Federation of Uganda Football Associations (FUFA)

BUSINESS DEVELOPMENT MANAGER- The Federation of Uganda Football Associations (FUFA)

Job title: BUSINESS DEVELOPMENT MANAGER
Reports to: Commercial Director
Department: Commercial Division

Summary
The Business Development Manager will be responsible for converting FUFA’s assets into structured, scalable, and market-ready commercial products, ensuring that all offerings are clearly defined, priced, and aligned to partner value and market demand.
The role drives revenue growth by identifying new opportunities and building commercial propositions that Sales can confidently take to market.

Key responsibilities

Product development & packaging

  • Convert FUFA assets (teams, competitions, media, facilities) into commercial products
  • Develop structured offerings with clear rights, inventory, and value propositions
  • Design bundled propositions across multiple FUFA properties

Pricing & commercial frameworks

  • Develop rate cards, pricing models, and packaging guardrails
  • Ensure consistency in how FUFA commercial offerings are structured and sold
  • Align pricing with market demand, partner value, and category considerations

Opportunity identification

  • Identify new revenue opportunities across corporate, public sector, and digital spaces
  • Explore new commercial categories, partnerships, and product innovations
  • Continuously assess market trends and partner needs

Market readiness & alignment

  • Work closely with Sales to ensure all products are clear, sellable, and relevant
  • Support development of sales materials, proposals, and commercial narratives
  • Ensure alignment between product design and execution capability

Performance tracking & optimisation

  • Track performance of commercial products and offerings
  • Analyse uptake, revenue contribution, and partner feedback
  • Refine and optimise offerings based on performance insights

Qualifications & experience

  • Bachelor’s degree in Business Administration, Marketing, Economics, or related field
  • CIM qualification (Diploma or above) is a strong advantage
  • 5–8 years’ experience in business development, product development, or commercial strategy
  • Experience in sports, media, or entertainment is an added advantage
  • Strong understanding of pricing, packaging, and revenue models

Personal attributes

  • Strong commercial and analytical mindset
  • Structured thinker with attention to detail
  • Creative in identifying and shaping opportunities
  • Market-aware and partner-focused
  • Collaborative and able to work across functions
  • Disciplined and governance-oriented
  • Curious and adaptable

How to Apply:

Submit your CV, cover letter and 3 professional references to vacancy@fufa.co.ug by April 30th, 2026.

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